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UID:770f0cdf8beef3ad2ed16c070f802c4c
CATEGORIES:Seminars
CREATED:20260429T051954
SUMMARY:Lunch Seminar: Paul Milgrom (Stanford University)
DESCRIPTION;ENCODING=QUOTED-PRINTABLE:\n\nOnline Display Advertising: How Technology and Organization Co-evolved\
 n\n\nAbstract: \nWith annual revenues exceeding a quarter trillion dol
 lars in the US alone, digital advertising is a huge industry. Its evolution
  involved a series of new technologies and corresponding organizational ada
 ptations that challenge traditional economic analyses. This talk focus
 es on the history, technology, and organization of online display advertisi
 ng, illuminating how technology and organizations co-evolved to create ever
  greater value for publishers and advertisers. \n
DTSTAMP:20260620T131656Z
DTSTART:20260615T130000Z
DTEND:20260615T140000Z
SEQUENCE:0
TRANSP:OPAQUE
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